From November 4 to 5, the 2026 World Display Industry Innovation and Development Conference was held in Chengdu, hosted by the Chengdu Municipal Government, the Sichuan Provincial Department of Economy and Information Technology, and the Sichuan Provincial Economic Cooperation Bureau. At the opening ceremony, Qi Zheng, Senior Vice President and Chief Strategy Officer of BOE Technology Group, stated that BOE is fully embracing AI through bidirectional measures.
From the emergence of generative large language models in 2022 to the comprehensive application of intelligent agents this year, artificial intelligence has developed rapidly over the past few years, with significant changes occurring every year. This has impacted the industry in two ways: on one hand, AI is continuously empowering corporate operations. Statistics show that nearly 50% of industrial enterprises have deeply applied AI, and more than one-third of enterprises have deeply integrated AI into their manufacturing processes. On the other hand, AI has also created entirely new industrial demands; as computing power consumption continues to grow, specifications for high-speed transmission and advanced packaging substrates are steadily improving.
"How to seize the initiative in the intelligent era" has become a mandatory question for all current enterprises. Qi Zheng stated that BOE is fully embracing AI through bidirectional measures: on one hand, using AI to empower corporate operations effectively; on the other hand, leveraging optoelectronic integration to support AI development by entering the field. BOE's Blue Whale Display Large Model was selected as a typical case of AI-empowered new industrialization applications by the Ministry of Industry and Information Technology (MIIT). Based on this, BOE promotes product innovation through the application of various intelligent agents in real business scenarios, driving steady improvements in efficiency across production, manufacturing, and operational management.
In terms of product innovation, BOE launched the display industry's first AI laboratory. Leveraging the collaborative innovation mechanism of this lab, it has developed a series of AI-driven innovative products. These include terminal products such as naked-eye 3D laptops integrating AI eye-tracking technology and AI panoramic reading and writing platforms equipped with digital avatars of ophthalmology experts, continuously creating greater value for customers. In terms of production and manufacturing, BOE pioneered the proposal and construction of AI factories within China's manufacturing sector, transforming its AI practices into methods and standards that serve as references for the industry.
The current development of the AI industry faces constraints in both power consumption and bandwidth. Optoelectronic integration, which fully leverages the synergistic advantages of light and electricity, can break through these bottlenecks. The exploration of optoelectronic integration has run throughout BOE's history. Over the years, through the collaborative practice of light and electricity, BOE has accumulated three core advantages: glass-based processing, display technology, and large-scale integrated smart manufacturing, helping the company continuously open up new growth poles.
In 2026, BOE proposed a new corporate positioning: "A globally leading science and technology innovation enterprise, driving intelligent connectivity for all things with optoelectronic integration technology." This new positioning will guide the "Screen IoT" core strategy for long-term development, directing BOE's growth over the next 20 years through five stages: "Screen as Terminal, Screen as System, Screen as Platform, Screen as Ecosystem, and Screen encompassing All Phenomena," leading the enterprise in dimensional leaps and empowering the development of the AI industry.
At present, BOE is tackling three new tracks: the first is glass-based perovskite devices, providing clean energy support for computing power consumption; the second is glass-based packaging substrates, serving as the core material foundation for advanced packaging; the third is short-range optical interconnects, offering high-speed transmission solutions for computing networks. Currently, BOE is accelerating the industrialization process of these new tracks with numerous industry partners.
BOE's cumulative investment in Sichuan Province has exceeded CNY 230 billion, contributing approximately CNY 340 billion in output value and employing over 30,000 staff. This year, the domestic first and globally pioneering Gen 8.6 AMOLED production line invested by BOE in Chengdu has officially entered mass production. Looking ahead, BOE will stimulate innovation vitality with AI and expand industrial space through optoelectronic integration, continuously contributing to industry development.
Author | Ji Xiaoting
Editor | Zhao Chen
Layout | Ma Liya Supervisor | Lian Xiaodong